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Why setting financial goals is SMART

Bromwich+Smith team

16 Apr, 2025

Setting financial goals is a key part of budgeting and growing financially.

When thinking about setting financial goals, it’s smart to think of SMART goals… But what does that mean?

SMART is a framework where you can measure your goals against a set of criteria that will help you plan exactly how you’re going to reach them. Below is how you can apply the SMART criteria to your financial goals:

Creating SMART goals can provide structure and clarity, helping you stay on track and achieve what you’ve set out to do. Whether saving for a vacation, building an emergency fund, or making a major purchase, setting SMART goals ensures that your financial planning is both practical and aligned with your priorities. Remember, your goals should reflect what’s important to you and be flexible enough to adapt as your circumstances change.